Yesterday I saw for the first time in Habitamos two image banners.
For some strange reason image banners don’t seem to be very popular in
– Do they produce smaller CTR (click-through-rates) than traditional text links?
– Are Internet users nowadays generally blind to banners?
Here are two screenshots of the banners I am referring to.
1) Linea Directa (Direct Line insurance)
2) Antzup (mobile phone specialist shop)